Dedicated road billboards
As the name implies, there are billboards located on the exhibition’s dedicated road (left). These light-weight, two-sided structures are mounted on 23 stands that comprise a total of 46 billboards. The main route to the permanent location of Tehran International Exhibitions is the dedicated Exhibition Road, which, given the size of the visitors, can sense the importance of these advertising structures. The top brands in various areas have a history of appearing on their billboards, which demonstrates the effectiveness of these structures.